17 /02 /2025 - 17/02/ 2025 (Week 3 - Week 5) YANGYANG/ 0363575 Design Principles / Bachelor of Design (Honours) in Creative Media / Taylor's University Task 2 Visual analysis and Ideation LISTS - Lectures - Instructions - Design - Feedback - Reflections Lectures W4:Harmony & Unity Harmony - Harmony means choosing elements that share common characteristics. Harmony means that all elements of the design work together, they may fit into the same theme, colour palette, aesthetic style or mood. alwaysforlove Painter Unity - is the repeated use of certain elements, such as colours, shapes or materials, in a design to make the whole look more harmonious and coherent. Jade illustrates Painter Scale refers to the size of an element in relation to the whole or its environment, affecting the visual hierarchy and sense of space. Proportion is concerned with the relationship of size within an element to ensure harmony and aesthetics in a design. Proper use of ...
April 21,2025 12/05 /2025 - 12 /05 /202 4 (Week 3 - Week ) YANGYANG / 0363575 Typography / Bachelor of Design (Honours) in Creative Media / Taylor's University Task 2 : Key Artwork and Collateral LIST 1. Lectures 2. Instructions 3.Task 2 : Key Artwork and Collateral 4. Feedback 5. Reflections 6. Further Reading Lectures Week 4 : AdTypo_4_Designing Type Two Core Purposes of Typeface Design Social Responsibility Typeface design should enhance legibility to improve communication in society. Artistic Expression Type design is not only functional but also a form of personal or artistic exploration. Typography balances functionality and creativity—it's both practical and expressive. Case Studies: Function-Driven Typeface Design Frutiger (1968) Purpose : Designed for Charles de Gaulle Airport to ensure clear readability from both near and far. Features : Clean, highly legible, and suitable for public signage. Adaptation : Frutiger Arab...
03/03 /2025 - 17 /03 /2025 (Week 5 - Week 7) YANG YANG/ 0363575 Design Principles / Bachelor of Design (Honours) in Creative Media / Taylor's University Task 3 Development & Dsign LISTS - Lectures - Instructions - Design - Feedback - Reflections Instructions Design: I chose this draft as a sketch for my final product. I started by refining the forms and expressions of the characters even more from the original, carving out the original rough outlines in more detail. At this stage I redrew some details on top of the original line drawing, I changed the expression of the snake wrapped around the protagonist's hand to be more ferocious, and made the protagonist's facial expression more grim, so as to emphasise the impact of the picture. I finished the base colours based on the harmony of the image and subjectivity. Feedback: Mr Anwar provided me with a very efficient evaluation of my work and very professional advice on how to improve the direction of this piece of work,...
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